Archive for the ‘Style & Fashion’ Category


Jellyfish dress for Karla Cola




I love to draw animals & sea-life creatures, which is something about me which will stand out, if you follow my work on social media.

I’ve recently collaborated with independent fashion brand, Karla Cola, whom I’ve designed for previously; for instance, my brightly coloured ‘Bug Off’ design, back in October 2019. This new collaboration is a Jellyfish design, which is available to buy from Sunday 23rd February 8pm (Adelaide time). I love that Karla asks her audience to suggest names for each new design. The name given to this one is, ‘You Wish Jellyfish’.

The initial pattern had a blue background with orange and deep pink jellyfish. It was very busy with the jellyfish touching one another.



Karla had already a colour palette in mind, so I only had to make a few subtle changes. The background was to have a soft, watery texture effect and the turquoise blue to change to a light(ish) coral colour.

I also spread out the jellyfish, so they weren’t as close. They ended up being bigger in scale too, which you’ll be to see from the below photos.


Jellyfish dress for Karla Cola

Short sleeved swing dress

Sleeveless summer dress 


What I adore about this print, is the simplicity in repeat, in contrast to the details within each jellyfish. The colours also look great and I love how the yellow ‘pops out’ here and there.

It was a fun design to work on and I have to say, the dress looks great on Karla (owner of Karla Cola). Don’t you just love the accessories?!


Pretty hairbands and matching jellyfish earings.



All photographs were taken and are the owned by Karla Cola. Please refrain from using them but if you wish to share, please credit Karla Cola. Thank you! 🙂


Emma Jayne x

Exciting Fashion Collaboration





As you may have seen, recently, I’ve been creating patterns. One of my patterns has been the subject of an exciting fashion collaboration with Karla Cola.

Karla Cola is an online fashion store. They love bright and colourful fashion prints, as well as fun and quirky accessories.  I was absolutely thrilled when I was asked if they could license my ‘Bugs’ design!

This particular fashion collection is called ‘Bug Off’. It comes in a range of different garments, including a swing style dress, sleeveless sun-dress, peplum vest, relaxed top, bow & twist headbands and new to the collection is a playsuit.

The pattern comprises solid, patterned & textured bugs, along with linear bugs on a navy blue background. I think my ‘Bugs’ pattern definitely fits in with what they already have. It’s a perfect fit!


Exciting Fashion Collaboration

Snippet of my bugs pattern

Bug Off sleeveless sun-dress

Bug Off relaxed top

Bug Off peplum vest 

Bug Off swing dress with coordinating bow headband. Loving the coordinating bug earings – nice touch!

Close up of Bug Off headband


Who’d have thought bugs could be so colourful and pretty. I’m looking forward to revealing even more new and exciting projects! 🙂

*Photos taken from Karla Cola. Please credit Karla Cola if sharing the images. Thank you!


Emma Jayne x